Business Analytics

The first challenge when developing a data and analytics strategy is to understand who needs the data, what data do they need, and how that data varies based on the decision maker. Armed with a concrete plan, Prove develops a technical data collection strategy and warehousing approach. We assess technical gaps, overall feasibility and pertinent security needs to arrive at a data plan that can be implemented with minimal friction across your organization.

Industry leaders often gain their advantage by making better decisions faster. Equipped with the right data interpreted by Prove’s expert analysts, we help organizations improve their product designs, business workflows, marketing efforts and human productivity. We prioritize the applications, tools and overall infrastructure that influence your brand’s unique set of best practices to improve performance stacked against all KPIs.

Data visualization is a core competency of Prove, but it is only part of the story. At Prove, we guide organizations to move away from giant dashboards filled with out-of-context data toward more powerful simplified dashboards that provide a true snapshot of the organization’s performance. By focusing on Goal vs. Actual results, all metrics are judged against their initial projections, and Prove provides prioritized recommendations of the business or marketing changes necessary to hit your goals.

Your website is one of the most direct and powerful links to your audience. Using powerful analytics data, we evaluate mobile and desktop website performance against different segments to further optimize your site. With this data, we are able to significantly reduce bounce rate, increase engagement, improve lead generation and ecommerce metrics, generate more calls, chats and sales. Our special skill is prioritizing efforts, so that we can tackle the highest priority improvements.

At Prove, we remain at the forefront of all analytics technology. With so many metrics available and even more ways to interpret the data, it is critical to understand how to work with websites, apps, partner sites, ad servers, DSPs, DMPs, SSPs and other media and tech stack platforms to provide a unified view of the customer. From audits to full implementations, Prove can help your organization across a broad range of analytics needs.